Privacy Policy

The Information I Collect

As a small business, I am required to use and keep personal data for processing orders, customer support and accounting etc, and I am required to inform you of how I both process and store your personal data.

All the data I use is viewed and processed using either my laptop, desktop computer or mobile phone all of which are password protected and secure. All my passwords are regularly changed to ensure the best protection of your details.

In order for me to fulfil your purchases, you must provide Etsy with certain information (which you authorise Etsy to provide to me) such as your name, email, postal address and payments (I DO NOT receive or have access to your sensitive payment details, just the order details once it has been paid.) You may also wish to share personal data such as dates and names for customised orders.

Customised designs using personal data you provided. It is your responsibility to ensure that you have permission to share this information, which will be stored securely and will be use for the customer’s order only.

Through Facebook and Instagram to allow people to get in touch to find out more about us and place orders. All information is collected through the messages facilities on these sites. Your name, email and postal address is collected when provided by you through social media platforms.

Why I Need Your Information and How It’s Used

I rely on a number of legal bases to collect, use, and share your information, including:

To provide a service, i.e. when I use your information to fulfill your order, to settle disputes and provide customer support.

When necessary to comply with any legal obligation or court order or in connection with a legal claim, i.e. retaining information about your purchases if required by tax law.

As and when necessary for the purpose of my legitimate interests, if those legitimate interests are not overridden by your rights or interests, such as providing and improving my services. I use your information to provide the services you requested and in my legitimate interest to improve my services.

Information Sharing and Disclosure

Information about my customers is important to my business. I share your personal information for very limited reasons and in limited circumstances, as follows:

Etsy - The platform my products are hosted on, where purchases are completed. Your information is on their database to supply to myself in the case of a transaction.

Service providers (including Etsy) - I use certain trusted third parties to perform functions and provide services to my shop, such as delivery companies. I will only share your personal information with these third parties when necessary to perform these services. These sites are governed by their own privacy statements, and are responsible for their operations, including but not limited to their information practices. Users submitting information to or through these third-party websites should review the privacy statements of these sites before providing them with personally identifiable information.

Compliance with laws - I may collect, use, retain, and share your information if I believe that it is reasonably necessary to: (a) respond to legal process or to government requests; (b) enforce my agreements, terms and policies; (c) prevent, investigate, and address fraud and other illegal activity, security, or technical issues; or (d) protect the rights, property, and safety of my customers, or others.

Business transfers - If I sell or merge my business, I may disclose your information as part of that transaction, only to the extent permitted by law.

I am obligated to report a data breach within 72 hours of becoming aware of the breach. I understand the huge fines in place for failing to follow correct procedures for a breach in data.

Data Retention

Your personal information is retained only for as long as necessary to provide you with my services and as described in my Privacy Policy. However, I may also be required to retain this information to comply with legal and regulatory obligations, to resolve disputes, and to enforce my agreements.

HMRC state: ‘I must keep records for at least 5 years after the 31 January submission deadline of the relevant tax year. HM Revenue and Customs (HMRC) may check my records to make sure you're paying the right amount of tax.

Data refers to - invoices, receipts, payments from customers.

Data sharing - The document may be shared on request with HMRC.

Data storage - The documents will be stored securely in paper / online format.

After the required length of time, the documents will be shredded / securely deleted. All other data collected if not needed for lawful / legal basis is deleted ASAP after obtaining it if no longer required.

Lawful / legal basis for recording the data - The legal basis for processing this data is ‘legal obligation’ because it is required by HMRC.

Your Rights


If you reside in certain territories, including the EU, you have a number of rights in relation to your personal information. While some of these rights apply generally, certain rights apply only in certain limited cases. I describe these rights below:

Access - You may have the right to access and receive a copy of the personal information I hold about you by contacting me using the contact information below.

Change, restrict, delete - You may also have rights to change, restrict my use of, or delete your personal information. Absent exceptional circumstances (like where I am required to store data for legal reasons) I will generally delete your personal information upon request.

Object - You can object to (i) my processing of some of your information based on my legitimate interests and (ii) receiving marketing messages from me after providing your express consent to receive them. In such cases, I will delete your personal information unless I have compelling and legitimate grounds to continue using that information or if it is needed for legal reasons.

Complain - If you reside in the EU and wish to raise a concern about my use of your information (and without prejudice to any other rights you may have), you have the right to do so with your local data protection authority.